What Training and Support Do We Provide?
Cold Stone Creamery is passionately committed to the growth of your business
Franchising with Cold Stone Creamery® means you’ll never be alone in your business. As one of the world’s premier ice cream franchises, Cold Stone’s support network has launched hundreds of entrepreneurs without any experience in either the service industry or the restaurant industry into successful businesses in communities across the country and around the world.
“Cold Stone Creamery has one of the most robust training platforms in the entire franchise industry,” says John Wuycheck, SVP of Franchise Development. “Our franchisees make real investments of both time and money to franchise with Cold Stone Creamery, and we honor that by going above and beyond in providing an exceptional initial and ongoing training platform. We’ve been helping entrepreneurs establish new Cold Stone Creamery businesses for a long time, and we’ve built an iconic business model that requires no previous experience to become a top performer. As a franchisor, we’re honored to report that franchisee satisfaction is at an all-time high.”
This is how we do it:
New franchisees attend KTEC (Kahala Training and Education Center). In addition, new franchisees spend two weeks in a store where we cover every aspect of their new business, including making the ice cream, preparing and serving Cold Stone Creamery products, managing inventory and supporting their business through savvy marketing.
New franchisees spend 80 hours in a store to learn the ins and outs of the business, including how to correctly prepare and serve the brand’s products. Cold Stone Creamery also hosts monthly check-ins to help you meet your goals, to offer assistance and to ensure you have all the tools necessary to improve your business every day.
Cold Stone Creamery will meet with you regularly to help you and answer any of your questions, and are just a phone call away if you have questions. Every new franchisee also receives monthly check-in calls from a Regional Director of Operations or Area Developer.
Cold Stone Creamery franchisees have access to in-house marketing and public relations teams, which significantly reduces expenses. These teams help with national, regional and local marketing, along with public relations from the grand opening through the life of the business. We train franchisees to manage their stores’ social media accounts, including Facebook®, Twitter® and Instagram® – and newer platforms such as Snapchat®.