The iconic ice cream franchise expands to new markets despite the COVID-19 pandemic
2020 has been a challenging year for many, but for some entrepreneurs, it was the year where they finally pursued their dream of going into business for themselves. Cold Stone Creamery, the iconic ice cream franchise, experienced growth in 2020 despite the pandemic. With comfort food on the rise, and ice cream sales, in particular, increasing at 16%, according to Dairy Foods, ice cream is “a category on fire.” Thus, investing in the iconic ice cream franchise was an obvious choice for many entrepreneurs this year.
Cold Stone Creamery, the iconic ice cream franchise, experienced growth in 2020 despite the pandemic. With comfort food on the rise, and ice cream sales, in particular, increasing at 16%, according to Dairy Foods, ice cream is “a category on fire.” Thus, investing in the iconic ice cream franchise was an obvious choice for many entrepreneurs this year.
The brand made significant investments to adapt to the challenges of the pandemic, including focusing on the brand new online ordering platform, increasing engagement to the loyalty program, and making customers feel safe and happy when visiting our stores..
“A lot of customers couldn’t take a big vacation this year, but they all could take a 10-minute vacation with their families,” says Blake Borwick, VP of Operations for Cold Stone Creamery. “That’s really the reason Cold Stone Creamery exists. We’re the go-to place for guests who want to forget about the world for 10 or 20 minutes and just have a joyful experience. Our franchise owners are exceptional in their ability to provide that experience day-in and day-out.”
You Don’t Need Experience to Pursue Your Dreams of Owning an Ice Cream Business
Entrepreneurs come to Cold Stone Creamery with a passion for community and an enthusiasm for our brand. Our business model, innovative unique menu, and world-class support take the guesswork out of starting a business.
You don’t need experience in the industry to excel with Cold Stone Creamery. Our franchise owners have a variety of backgrounds and skills, but they all have one thing in common – a passion for ice cream, exceptional training and support from our Cold Stone team and parent company, Kahala Brands™.
Kahala Brands is one of the world’s fastest-growing franchising companies with a portfolio of 28 quick-service restaurant concepts. Backing from these global franchising experts gives you guidance from seasoned professionals. Cold Stone Creamery provides significant infrastructure and support in all aspects of the business, from marketing, operations, real-estate, and beyond. We also provide 120 hours of initial training, but our ongoing support continues throughout your tenure with us.
“Cold Stone Creamery has one of the most robust training platforms in the entire franchise industry,” says John Wuycheck, SVP of Franchise Development. “Our franchisees make real investments of both time and money to franchise with Cold Stone Creamery, and we honor that by going above and beyond in providing an exceptional initial and ongoing training platform. We’ve been helping entrepreneurs establish new Cold Stone Creamery businesses for a long time, and we’ve built an iconic business model that requires no previous experience to become a top performer. As a franchisor, we’re honored to report that franchisee satisfaction is at an all-time high.”
The “coolest” is an affordable investment opportunity.