The iconic ice cream franchise is always on the cutting edge of what customers want today
Just because Cold Stone Creamery® has become synonymous with delicious, traditional ice cream, doesn’t mean the brand’s innovative business partners are complacent when it comes up drumming up new menu items that become instant classics.
In fact, this month Cold Stone Creamery introduced a new flavor – the Silk chocolate almond milk frozen dessert – in partnership with Danone SA, the owner of the Silk brand. Now the company’s first plant-based flavor, which is growing in popularity across the country, a new menu item “Don’t Cry Over Spilled Silk Creation” combines the new Silk flavor along with bananas, peanut butter and roasted almonds.
“Cold Stone is delighted to share our very first plant-based flavor,” said Sara Schmillen, vice president of marketing for Kahala Brands™. “We pride ourselves on our high flavor standards. It was important for us to innovate with an equally high quality and well-respected brand like Danone and their Silk almond milk product. As a result, our new Silk chocolate almond milk frozen dessert delivers on a true ice cream experience — but not made with any dairy product. Plant-based has never tasted so good.”
The fact that Cold Stone Creamery continues to introduce new and innovative menu items, while at the same time keeping true to the formula that has led to the company’s success all these years, is just another reason why more and more aspiring small business owners choose to invest in the beloved ice cream shop.
Not only can franchisees benefit from receiving a business model that has been fine-tuned from years of experience and success – not to mention a global brand recognition – our franchise owners also receive the support, research and development and experience from Cold Stone Creamery’s leadership team.
Never complacent, Cold Stone Creamery’s team is always working on new flavors customers are sure to love, whether it’s seasonal offerings to pair with holidays like Halloween, or the most recent Silk item, which follows consumer trends as more Americans look for dairy-free alternative dessert options.
“In addition to the wide variety of options we offer, we’re also constantly working on new ice cream flavors by looking at trends from around the world,” says Cold Stone Creamery’s Tastemaster™ “Our expansive research and development wing keeps the Cold Stone Creamery brand relevant all year round, and we roll out multiple new limited-time-only flavors and seasonal promotions.”
Cold Stone Creamery also offers one of the premier support systems in the franchise industry from franchising giant Kahala Brands. In business for yourself, but not by yourself, our franchisees have access to unlimited amounts of guidance, as well as a business blueprint to follow to set up and run your business successfully. It’s just one of the many advantages in becoming part of the Cold Stone Creamery’s long legacy that has led to the company becoming one of America’s most favorite dessert shops.
“Our franchisees make real investments of both time and money to franchise with Cold Stone Creamery, and we honor that by going above and beyond in providing an exceptional initial and ongoing training platform,” says John Wuycheck, SVP of Franchise Development. “We’ve been helping entrepreneurs establish new Cold Stone Creamery businesses for a long time, and we’ve built an iconic business model that requires no previous experience to become a top performer. As a franchisor, we’re honored to report that franchisee satisfaction is at an all-time high.”